Nielsen Panels & Surveys
Uhlolojikelele
Asebenza kanjani amaphaneli nezinhlolovo?
Ubuwazi ukuthi nsuku zonke, izinkulungwane zabantu zenza umehluko ngokujabulela izinhlelo zabo ze-TV eziyintandokazi namaphodikasti, ukulalela umsakazo nokuthenga imikhiqizo eziyithandayo? Ayingxenye yamaphaneli nezinhlolovo ze-Nielsen.
Cabanga ngendlela usosayensi ecwaninga ngayo ichibi. Asikho isidingo sokudonsa amanzi echibini lonke ukuze eqonde ukuthi kwenzakalani. Bathatha isampula elincane lamanzi. Bathatha isampula encane yamanzi. Amaphaneli nezinhlolovo zisebenza ngendlela efanayo. Sihlanganisa amaqembu amele amasampula azo zonke izinhlobo zabantu ukuze aqonde imikhuba yabathengi nemidiya.
Amaphaneli
Ayini amaphaneli?
Iphaneli iqembu elincane labantu elibonisa izethameli eziningi noma iqembu labathengi—ngokohlanga, ubulili neminyaka kanye nendlela abaziphatha ngayo. Abantu abajoyina amaphaneli e-Nielsen babelana ngolwazi olubalulekile ngokushintsha isiteshi noma ukusebenzisa uhlelo lokusebenza ocingweni lwabo. Sibe sesisebenzisa lolu lwazi ukuze sithole izilinganiso ze-Nielsen. Isilinganiso iphesenti labantu abathile ababone, bezwa noma abazibandakanya nocezu lokuqukethwe noma isikhangiso.
sinentshisekelo yokwazi okuningi ngendlela esingakwazi ngayo mayelana nokuthi imidiya ingena kanjani empilweni yakho yansuku zonke kanye nempilo yabantu ohlalisana nabo. Kungakho amanye amaphaneli ethu enziwe amaqembu abantu ababizwa ngokuthi Imindeni Yakwa-Nielsen, Amakhaya Akwa-Nielsen noma Imizi Yakwa-Nielsen
Amaphaneli e-Nielsen
Amaphaneli e-Nielsen akala zonke izinhlobo zemidiya. Ukubamba iqhaza kumaphaneli ethu kuyithuba lakho lokuba nomthelela ezilinganisweni zezinhlobo ezahlukene zemidiya. Ngokuvamile sicela ababambiqhaza ukuthi bajoyine isikhathi esithile, ukuze siqonde ukuthi imikhuba yemidiya ishintsha kanjani (noma ingashintshi).
Idijithali
Ukulinganisa indlela abantu abasebenzisa ngayo ama computer kanye nomakhalekhukhwini.
Umsakazo
Imelela izithakazelo zezigidi zabantu abalalela isonto ngalinye.
I-TV
Ukuthola ukuthi ubani, ini, kanjani futhi kuphi ku-TV nokusakaza izethameli.
Funda kabanzi mayelana ne-Nielsen Panels lapho uhlala khona
Inhlolovo
Ziyini izinhlolovo?
sinenhlolovo yokufunda kabanzi mayelana nalokho wena nabantu abafana nawe enithanda ukukufunda, ukukudla nokuthenga.
Sithatha ulwazi osinikeza lona futhi silusebenzise ukuze sisize amabhizinisi lapho uhlala khona akunikeze okwengeziwe kohlobo lwemidiya, imikhiqizo kanye nokuzizwisa ozokujabulela.
Izinhlolovo zakwaNielsen
Ungase usendleleni yokuthola izipho noma imiklomelo ngenxa nje yokusho ukusho kwakho!
Ezokungcebeleka
Ibonisa izinkampani ukuthi abantu bakhetha ukusebenzisa kanjani isikhathi sabo samahhala.
Ukuthenga
Ukunikeza imininingwane yemikhiqizo ukuze ibasize basize kangcono amakhasimende afana nawe.
Imidiya
Ukusiza abadali bokuqukethwe bathuthukise izinhlelo zabo ngokusekelwe emikhubeni yakho yemidiya.
Funda kabanzi mayelana ne-Nielsen Surveys lapho uhlala khona
Isebenza kanjani
Ukubamba iqhaza kulula
Menywa noma ubhalise
Ukubamba iqhaza kwamanye amaphaneli nezinhlolovo kudinga isimemo esivela kwa-Nielsen ukuze kuqinisekiswe ukuthi ababambiqhaza bamele ezindaweni zonkana, futhi asithathi amavolontiya. Kulawa maphaneli nezinhlolovo, u-Nielsen uzokumema ukuthi ujoyine ngocingo, ngeposi, ku-inthanethi noma ukukuvakashela ekhaya ukuze ukhulume nawe mathupha. Kwamanye amaphaneli nezinhlolovo, ungavolontiya ukuze ubhalise manje.
Ukubamba iqhaza kunemivuzo yakho
Iphaneli ngayinye nocwaningo kuhlukile. Kodwa uma ujoyina, uzokwabelana ngolwazi mayelana nemidiya yakho nemikhuba yabathengi. Amaphaneli e-Nielsen nezinhlolovo zinikeza izipho ukukubonga ngokubamba iqhaza.
Ubumfihlo bakho buyaziswa
Sisebenzisa ulwazi olumayelana nawe nomndeni wakho ngezinjongo zocwaningo. Kuyimfihlo kakhulu—ngeke sikusebenzisele ukukhangisa, ukukhangisa noma ukudayisela wena izimpahla kanye namasevisi ngokuqondile, futhi asiwavumeli amakhasimende ethu ukuthi akudayisele ngokuqondile. Sicela futhi ukuthi ungabelani uma ubamba iqhaza ne-Nielsen ku-inthanethi noma nabantu abangaphandle komndeni wakho. Sizibophezele ekuvikeleni imininingwane yomuntu siqu osinikeza lona.