Yeqela kokuqukethwe

Imindeni yakwaNielsen

Ucwaningo lwezethameli ze-TV e-Ukraine

Kusukela ngo-2014, Inkampani yakwa-Nielsen ibingu-opharetha wephaneli ye-TV e-Ukraine, ihlinzeka ngocwaningo kulokho okuthandwa ngababukeli be-TV. Idatha etholwe kuphaneli yocwaningo i-Nielsen, kanye nedatha ye-Communication Alliance, iyisisekelo sokunquma izilinganiso ze-TV e-Ukraine yi-Industrial Television Committee (ITC), eyihlinzeka emakethe. 

Futhi, kusukela maphakathi no-2012, ucwaningo olukhethekile oluhloselwe ukucacisa ulwazi mayelana nokutholakala kwemishini yethelevishini kanye nethuba lokuthola iziteshi zethelevishini kubantu abaningi, ukucacisa izici zenhlalo yabantu zababukeli bethelevishini kanye nokukhipha ubukhulu bezilaleli ze-TV. yase-Ukraine, futhi okuwumthombo wolwazi ngezidingo zamaphaneli we-TV, okwenziwa yi-Kyiv International Institute of Sociology.

Sekungamashumi eminyaka sikala lokho abantu abakubukayo, abakuthengayo nabakulalelayo.

Saqala ukulinganisa izethameli zomsakazo ngo-1942 futhi saqala ukulinganisa izethameli zethelevishini ngo-1950. Iningi ledatha yethu livela ngokuqondile kubathengi ngokwabo - ababambiqhaza kuphaneli yethelevishini ye-Nielsen. Imindeni ebambe iqhaza iyisisekelo sokuthembeka kolwazi lwethu.

Imibono kanye nokuhlangenwe nakho kwabahlanganyeli kuwo wonke amaphaneli akwa-Nielsen, okuhlanganisa iphaneli ye-TV, kwandisa umbono wethu ngemakethe futhi kuqinisekise ukuthi ucwaningo lwethu lubonisa ngokunembile imikhuba yabathengi nemidiya yabantu base-Ukraine.

Kungenzeka ukuthi umenyiwe, noma usuvele umenyiwe ukuba uhlanganyele esifundweni sika-Nielsen, futhi sikukhuthaza ukuba wamukele isimemo sethu.

Funda kabanzi mayelana no Nielsen.

Sikhule kanjena kusukela ngawo-1920s.

Ziyini izilinganiso zikamabonakude?

Abantu abaningi bajwayelene nezilinganiso zikamabonakude ze-Nielsen. Izilinganiso ze-TV zidlala indima ebalulekile ngoba zitshela abezindaba nemiphakathi yokukhangisa ukuthi bangaki abantu ababukele uhlelo oluthile - ulwazi olubalulekile kuwo wonke umuntu kusukela kumikhiqizo nabakhangisi kuya kumanethiwekhi omabonakude.

Isilinganiso sikamabonakude iphesenti leqembu elithile labantu elibukele ucezu oluthile lokuqukethwe kukamabonakude noma ukukhangisa. Embonini yethelevishini, lokhu kungaba noma yini kusukela ochungechungeni lwamahlaya noma lwezemidlalo kuye kwezindaba eziphambili.

Kungani umndeni wami kufanele ube kuphaneli ye-nielsen?

Ngokuba yilungu lephaneli ye-NIELSEN TV, uzokwazi uku…

Iba nethuba lokuzwakala futhi umelele iqembu lakho labantu base-Ukraine ezilinganisweni zethelevishini.

Ngokuba yilungu lephaneli yakwa-Nielsen, usiza abezindaba kanye nemiphakathi ekhangisayo ukuthi ithole ukuqonda kokuthi iziphi izinhlelo wena nabantu abafana nawe enizibukayo.

Gcina imfihlo.

Ukuhlanganyela kwakho kuphaneli ye-Nielsen kuyimfihlo futhi akekho umhlanganyeli ocwaningweni lwe-TV ongahlonzwa.

Thola ukubonga kwethu.

Ukubamba iqhaza kuphaneli ye-Nielsen ngeke kukubize lutho! Ngokuphambene, njengophawu lokubonga, uzothola izipho ngokuqhubeka kwakho nokubamba iqhaza ocwaningweni lwe-Nielsen.

Siyakwazisa ukufaka kwakho futhi sivikela idatha yakho yomuntu siqu.

Ucwaningo lwethu nokuhlaziywa kwezidingo zabathengi kusiza ukufaka isandla ekuthathweni kwezinqumo kwemikhiqizo nabahlinzeki bokuqukethwe, njll. Ukubamba iqhaza kwakho kubaluleke kakhulu kulezi zinhlangano, ezinomthelela omkhulu ekwakhekeni kwezidingo zabathengi.

Siyakwazisa ukufaka kwakho futhi sivikela ubumfihlo bakho. U-Nielsen akasoze asebenzisa imininingwane yakho siqu ukuze akhangise, aphromothe noma adayisele imikhiqizo noma amasevisi ezinkampani zangaphandle. Ngeke sinikeze ilungelo lokusebenzisa, ukushicilela noma ukuthengisa noma yiluphi ulwazi esiluqoqa kuwena, njengokuthi: igama lakho, inombolo yocingo yokuxhumana, ikheli le-imeyili, ikheli leposi, njll.

Ngabe umndeni wami wakhethwa kanjani futhi kungani ukuthi ubambe iqhaza kuphaneli?

Umndeni wakho ubambe iqhaza ocwaningweni olukhulu, lapho kwenziwa khona izingxoxo nemikhaya engaphezu kwezinkulungwane ezingama-30 kulo lonke elase-Ukraine. Kusukela ohlwini oluphelele lwemindeni, ngosizo lwezindlela zezibalo, leyo mindeni yakhethwa ukuthi, ngokwezici zayo, ingamela lonke inani labantu base-Ukraine ngaphakathi kocwaningo.

Ngakho, umndeni wakho ungomunye wemizi eyi-1000 ekhethwe ngokucophelela ukwakha Iphaneli Yokucwaninga Abalaleli beNielsen. Umele amakhaya e-Ukraine afana nezici zawo.

Ukubuyekezwa kwabahlanganyeli bephaneli yethelevishini ye-nielsen

UYulia, oneminyaka engu-32: “Ekuqaleni ngangicabanga ukuthi ukucwaninga kwakuzothatha isikhathi esiningi, ikakhulukazi njengoba ngingayibuki i-TV. Ngemva kokuhlangana nabamele inkampani yakwa-Nielsen, ngabona ukuthi engangidinga ukukwenza nje ukucindezela inkinobho yesilawuli kude lapho ngivula i-TV. Sengineminyaka engaphezu konyaka ngihlanganyela ohlelweni, ngenelisekile ngokubambisana nezipho engizithola njalo ngemva kwezinyanga eziyisithupha.”

U-Yuriy, oneminyaka engu-43 ubudala: “Ngavuma ngokushesha ukuhlanganyela, kade ngazi ngale nkampani, ukuthi imelelwa emazweni amaningi omhlaba. Izihlobo zami eJalimane ziye zangitshela kaningi ngokucwaninga okunjalo, okwenziwa ukuze kuthuthukiswe i-ether.”

UKateryna, oneminyaka engu-78 ubudala: “Ngeneliseke kakhulu ngokubamba kwami iqhaza, nakuba ekuqaleni ngathatha isicelo sokubamba iqhaza ocwaningweni ngokungathí sina. Ngangicabanga ukuthi ngeyabantu abasha kuphela futhi umbono wami wawungathandeki kunoma ubani futhi wawungeke uthinte lutho. Phakathi nezinyanga ezingu-8 zokubamba iqhaza ocwaningweni, ngangiqiniseka ukuthi lokhu akuyona inkinga kimi. Amantombazane angibiza enkampanini anesizotha kakhulu, asiza njalo ukuxazulula noma yimuphi umbuzo, angihalalisele kuwo wonke amaholide, futhi athumele izipho njalo ezinyangeni eziyisithupha. Umndeni wami manje udla isinkwa esenziwe ngomshini wawo wesinkwa (isipho esivela enkampanini).”

Imininingwane yokuxhumana yamalungu ephaneli ye-Nielsen

Inombolo yocingo yocingo YAMAHHALA: 0 800 309 333

Imibuzo ejwayelekile ukubuzwa

Ngokusampula okungahleliwe. Asikwazi ukucela yonke imizi ukuthi ibambe iqhaza ocwaningweni, ngakho sikhetha ngokucophelela imindeni endaweni yangakini ezomela bonke abalaleli bethelevishini. Ukuze kusebenze ngokwezibalo, kubaluleke kakhulu ukuthi imindeni ikhethwe ngokungahleliwe. Yonke imizi e-Ukraine inethuba lokukhethwa kungakhathaliseki ukuthi ikuphi.

Ngisebenza embonini kamabonakude (esiteshini sikamabonakude, enethiwekhini yethelevishini, esiteshini somsakazo, enkampanini kamabonakude, noma kumhlinzeki wesathelayithi). ngingakwazi ukuba yingxenye yocwaningo uma u-nielsen engithinta?

Cha, ngeshwa, cha. Siyaxolisa, kodwa imithetho yethu ayivumeli imindeni lapho ilungu lomndeni lisebenza kwabezindaba.

Abamele izifunda zethu bangochwepheshe abaqeqeshwe kakhulu abafuna ukukutshela ngethuba elijabulisayo lokubamba iqhaza ocwaningweni lwe-NIELSEN. Bonke abasimele baphatha i-ID yesithombe ukuze bahlonzwe. Uma ungenaso isiqiniseko ngomuntu oze kwakho, ungasishayela kule nombolo yamahhala ethi 0 800 309 333.

Thintana nathi enombolweni yamahhala ethi 0 800 309 333. Abasimele bayokujabulela ukuphendula imibuzo yakho.

Abamele i-NIELSEN bazohlala bezikhomba ngamagama. Uma unokungabaza, ungasishayela kule nombolo yamahhala: 0 800 309 333.

Imininingwane yakho idluliselwa ngqo kumaseva ethu futhi ayisakazwa kwamanye amalungu nganoma iyiphi indlela. Kubaluleke kakhulu kithi ukuthi sigcine imininingwane emayelana nemibono yakho iyimfihlo; asidaluli idatha yomuntu siqu mayelana nokubuka i-TV.

Ngaphezu komnikelo omkhulu ezilinganisweni zikamabonakude wase-Ukraine, uzothola izipho ngokubamba kwakho iqhaza. Esikudingayo nje ukuthi ubukele i-TV njengenjwayelo.

Lutho neze. Ulwazi mayelana nomndeni wakho luyimfihlo kakhulu.